Ugandan entrepreneur and public figure Timothy Ssemanda, popularly known as Royal Jeff, has introduced Zuri Ride, a premium ride-booking platform designed to transform the way people experience personal transportation.
Built around the values of comfort, trust, and human connection, Zuri Ride aims to offer clients a unique travel experience that combines luxury with accessibility.
According to Royal Jeff, Zuri Ride was inspired by his lifelong passion for driving and his desire to create a service where every journey feels special.
The platform goes beyond simply moving passengers from one destination to another, focusing on respect, safety, and the overall experience of both riders and drivers.
Operating 24/7, Zuri Ride offers a chauffeur-style service with a diverse fleet of vehicles ranging from luxury cars such as Range Rovers to reliable everyday vehicles suitable for different budgets and preferences.
The name Zuri, which means beautiful, reflects the company’s vision of providing beautiful rides, quality service, and genuine connections between drivers and clients.
Unlike traditional ride-hailing platforms, Zuri Ride says it is built on a foundation of brotherhood, accountability, and trust.
Drivers are carefully selected professionals expected to uphold values of discipline, respect, and pride in their work, creating what the company describes as a safer and more reliable environment for everyone.
Royal Jeff has invited interested riders, drivers, and luxury vehicle owners to join the platform as the company prepares for its official launch.
“The opportunities are open with Zuri Rides. If you are available to register and work, you are welcome in my company,” he said.
The Zuri Ride appalready launched on the Google Play Store and Apple App Store.
For more information, interested individuals can contact +256700926254 or reach out via support@zuriride.com.


